Why all entrepreneurs should work on their personal brand

Building a successful company is a challenge, but for your collaborators, suppliers and clients, you are the one who leads and here we tell you why you should pay more attention to your personal brand if you want to be successful in business.

When a School Teacher Bought a Boat Club, Being a Constant Learner Kept Her Afloat

It turns out an appetite for new ideas translates to endless new opportunities.

How to Build Brand Awareness for a Niche Business

New businesses with a niche and/or unconventional product or service have special challenges in marketing and PR. Key techniques to boost brand awareness for them.

Crypto Investors Are Pouring Millions Into Blockchain Projects

Everyone wants to invest in blockchain. At least, that’s the impression one gets from the daily funding announcements that are eagerly reported by cry...

6 Ways to Protect Your Business From the Next Disaster

Here are six ways to learn from COVID-19 and prepare for a future crisis.

Succeed by Staying Flexible in Business

Nicole Walters, CEO and founder of Inherit Learning Company, chats with Travis Montaque, CEO and founder of Holler, about staying flexible and adapting to new opportunities.

What Is 360 Marketing and What Can It Do for You?

360 marketing is a unique marketing strategy that combines many marketing strategies to produce the best possible outcome for your business.

The Rise of Clubhouse Boosted Our Business More Than 700 Percent — Here’s How We’re Catching Lightning in a Bottle

To seize a pivotal moment, businesses must do a quick deep dive to assess an opportunity, be prepared to divert resources and establish a marketing strategy based on trust and community.

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