Creating a Brand Identity That Competes and Compels

A brand identity rooted in strategy helps businesses win customers and find their place among the competition.

PlayStation 5: Sony Could Release a Cheaper Version By 2021 Due to Console Shortage

The Japanese company Sony could release a less expensive version of the PlayStation 5 by next year.

This is the new track of the vehicle that Apple would be building

The company applied to the United States Patent Office to register a windshield system.

The Ultimate Secret of Building a Loyal Customer Base

Studies show that customers expect more from brands to stay loyal to them. But what exactly is "more"? Find out with us.

6 Giant Companies That Nearly Flopped

Apple, Google, Tesla, and more were not obvious winners at first. Here's what nearly took them down.

Why Companies are Turning to Flatfile to Solve Data Onboarding

Flatfile is changing the way B2B companies import and migrate customer data.

How Zoom Won 2020 by Meeting a Surge of Demand

CEO Eric Yuan never expected the business tool to become a social lifeline. But by focusing on fundamentals, the brand rose to the occasion.

Cyber Monday’s Been Extended with These 10 Smart Home Accessories

Score great savings to create your dream smart home.

The Challenges of 2020 Will Make You a Better Entrepreneur

It's been a hard year. But also a good year. Why? Because we were forced to make change.

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