Short-Term Gains, Long-Term Losses

The pitfalls of hard selling on social media.

Want to Keep Your Customers? Keep It Simple — Here’s Why.

Removing simplicity from your business is one of the easiest traps to fall into — too many offerings, too complicated to purchase, and not solution-orientated enough to solve problems. Return to simplicity, return to profitability.

Most Effective Ways to Enhance Your Business with AI

Enhancing your business with AI and technology won't happen overnight, but it can happen with effort and time.

This Is the Unconventional Marketing Tactic Small Businesses Need to Try

If you haven't tried this marketing strategy, your business is missing out on gaining maximum exposure, causing word-of-mouth hype and showing your audience your ingenuity and creativity. Find out what it's all about and how to incorporate it into your...

What I’ve Learned Training the Top Hotel Brands in Customer Service

Secrets of customer service as practiced by the greatest Five Star hotels in the world — from the trainer who teaches them.

How Diagnosing Your Brand Through the Metaphor of Mental Health Can Help You Get Unstuck

Explore how mental health metaphors like schizophrenia, anxiety and depression can illuminate your understanding of your brand, providing actionable insights to elevate your company's clarity and confidence.

Family Harmony is an Entrepreneur’s Secret Weapon — and This 7-Step Process is the Secret to Achieving It

As an entrepreneur and parent, I've learned that success in business is directly tied to success at home.

How to Pivot Your Business During a Crisis — and Why You Don’t Need Another Crisis Before You Get Started Pivoting

The concept of the pivot has been brought to the fore in recent years as the answer to crises, pandemics and revolutions. But, instead of reacting, why don't we make pivoting simply a way of doing business?

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Make editing PDFs easy-breezy with this tool — and a lifetime subscription is just $99.99

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