SearchCap: Google Posts traffic changes, Google China & ABM metrics
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.
Report: Google’s Chinese search project ‘Dragonfly’ ends (for now)
A combination of internal and external pressure has apparently prevented the project from going forward. Please visit Search Engine Land for the full article.
SMX West Early Bird rates expire Saturday – book now!
Drive traffic, boost conversions, increase sales, maximize awareness, and achieve your 2019 search marketing goals. Please visit Search Engine Land for the full article.
All the ABM metrics to measure for your quarterly reporting
The traditional demand funnel doesn’t cut it for account-based marketing — so report on these KPIs instead. Please visit Search Engine Land for the full article.