Google keyword match type tournament: Place your bets on Exact

The latest exact match update from Google looks promising for search marketers hoping to capture more relevant traffic but hesitant to switch away from phrase or broad match keywords. Please visit Search Engine Land for the full article.

Bing competes with Google’s Gboard with SwiftKey partnership

Google’s Gboard has some competition for its search-enabled keyboard now. Please visit Search Engine Land for the full article.

Google My Business API v4.3 has been released

The new Google My Business API adds read and respond to customer Q&A, read reviews in bulk, identify unclaimed locations, report location issues and much more. Please visit Search Engine Land for the full article.

Here’s how to monitor for negative SEO

Combat spammy inbound links, affiliate hijacking and scraping content to avoid negative impacts on your rankings. Please visit Search Engine Land for the full article.

SearchCap: Local SEO report, Google Maps spam report & following Googlebot

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

Did you know you can report Google Maps-related spam calls and other violations to Google?

Google local has its share of spam and manipulation issues. There’s a form you can use to report some of those violations. Please visit Search Engine Land for the full article.

Did you know you can report Google Maps-related spam calls and other violations to Google?

Google local has its share of spam and manipulation issues. There’s a form you can use to report some of those violations. Please visit Search Engine Land for the full article.

7 ways to use dynamic content and multiply your conversions

Understanding how dynamic content works is easy. Implementing it can be much trickier. Please visit Search Engine Land for the full article.

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