Layoffs in This Economy Don’t Have To Be Inevitable If You Reevaluate Your Spending in These Areas

We're living amid the crisis. But in spite of the obvious economic slow-down, businesses can actually find a way to stay afloat, and without cutting their teams short. Here are a few practical tips on how to do it.

Despite How the Media Portrays It, AI Is Not Really Intelligent. Here’s Why.

Here are three reasons why AI is not really intelligent but rather well-trained, and why it's important to have a realistic understanding of its capabilities.

5 Property Management Tasks to Automate in 2023

Read how you can automate rent reminders, applicant pipeline, renewals, financial reports, and late fees administration with property management software to simplify your rental business in 2023.

What Google Employees Can Teach Us About Memes and Employee Burnout

From boosting morale to detecting burnout, companies are discovering the surprising benefits of incorporating memes into internal communications.

Why Do Your Customers Really Buy from You?

As a customer-conscious business, it is essential to sell the hole, not the drill.

3 Red Flags on Your LinkedIn Profile That Scare Clients Away

Learn how to avoid common pitfalls so you can attract and convert clients.

5 Reasons Why This Metric is the Future of Public Relations

The measure of a brand's reputation has changed significantly. Here's what you should look out for.

How to Create a High-Converting Product Landing Page

Technology has changed the digital marketing landscape forever. We now have more ways than ever before to communicate company and product benefits. Marketers can improve on-site engagement and sales when they use the tools they have at their disposal.

How to Use the 5 Senses — Plus a Secret 6th One — to Catapult Your Brand Experience

When it comes to "brand experience," harnessing the power of the five senses in your brand strategy will completely change how your customers respond to you. Here's how.

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