Opinion: Congress needs to do their homework on search engines

During a Dec. 11 hearing, congressional representatives questioning Google’s CEO demonstrated their lack of knowledge about how search engines actually work. Please visit Search Engine Land for the full article.

See the future of search at SMX West

Our keynote speakers at SMX West will have their crystal balls on hand and promise a compelling and thought-provoking look at what the future has in store for search marketers. Please visit Search Engine Land for the full article.

SearchCap: Google mobile first indexing rolling, YouTube ads & Google Home for local

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

3 prospecting features for Google Display campaigns

These relatively new features are aimed at reaching new customers with Display campaigns. Please visit Search Engine Land for the full article.

YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.

For YouTube TrueView and bumper ad campaigns, TV screens targeting is enabled as a device type in the UI and can soon be managed via the API as well. Please visit Search Engine Land for the full article.

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